Have you noticed the cost of your supermarket shop increasing? No matter how hard you try, even moving some of the shop to own brand foods, the cost has gone up noticeably on a year ago.
We used to be a Tesco shop family but migrated to Sainsburys for better prices and more spacious feel to the shopping. We have now migrated again. After hearing many friends and talk at the school gates that Morrisons gives a better price to the overall shop.
I still like Sainsburys, with its wide and clean isles but Morrisons feels noticeably cheaper and that is a significant factor when prices all around are increasing. It is so noticeable that when I first went, I thought I had missed items off the list. Fruits and vegetables especially are good value. The past few weeks all our weekly shops have now been at Morrisons.
The only real non cost difference I can see between these 3 (I don't have an Asda nearby) is that Morrisons does not bother with a loyalty card. Suits my pocket fine :-)
